While men's wear changes more slowly than women's wear, the industry was quick to capitalize on the new interest in men's wear, offering increasingly diverse products by using increased automation. In children's apparel, however, it is segmented by gender and by size categories. Designer labels in this industry are becoming increasingly important as are character and sports licensing. Furthermore, the segment that has simply been called children's wear can now be called children's and teen's fashion.
Sunday, September 18, 2011
Women's, men's, and children's apparel
While men's wear changes more slowly than women's wear, the industry was quick to capitalize on the new interest in men's wear, offering increasingly diverse products by using increased automation. In children's apparel, however, it is segmented by gender and by size categories. Designer labels in this industry are becoming increasingly important as are character and sports licensing. Furthermore, the segment that has simply been called children's wear can now be called children's and teen's fashion.
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